Promotion Redemption Integrity and Abuse Detection
Governs verification at the point of promotional redemption and the detection and response protocol for promotion abuse.
Why This Matters
Promotions are contracts with the public, and regulators read them that way. Abuse — multi-carding, coupon farming, identity swapping — turns marketing spend into theft, while heavy-handed enforcement turns honest guests into ex-guests. The standard is verification without accusation.
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