OTA Extranet Management and Market Manager Relations
Governs disciplined management of OTA extranets, listing content quality, and the working relationship with OTA market managers.
Why This Matters
The extranet is a storefront the property rents; a stale listing with a weak content score buries the hotel on page three regardless of rate. Market managers steer visibility toward properties that engage deliberately and away from those that accept every default. Untracked extranet promotions are how margin quietly disappears.
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